Planting the Seed for Science Education in the Virgin Islands

Posted by Anna McDonald on

This April WTJX is leveraging its unique natural environment in the US Virgin Islands to engage local children and families in STEM-themed activities as part of PBS KIDS' Explore the Outdoors initiative. The Metamorphosis Project engaged students in studying the metamorphosis of a butterfly and The Seedling Project engaged students in planting a community box garden.  

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Earth Day is For The Birds!

Posted by Anna McDonald on

Inspired by the WILD KRATTS Creative Adventures and the DINOSAUR TRAIN Nature Trackers Club, WOUB produced an educational outdoor birding adventure and workshop for local families called “Explore the Amazing World of Birds.” The STEM-themed event helped children and their parents better understand the science of birding and the importance of birds to our environment.

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Engaging the Community Around Literacy is No Contest in Reno

Posted by Anna McDonald on

In Reno, PBS member station KNPB has leveraged the annual PBS KIDS Writers Contest to foster a love of reading and writing among its youngest citizens, and to engage the community in ways that increase the visibility of KNPB’s local PBS KIDS service beyond broadcast and generate additional financial support.

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WQED and The EQT Foundation Celebrate 6 years of Community Partnership

Posted by Anna McDonald on

Since 2009, WQED and The EQT Foundation have worked together to shape and grow the annual Pittsburgh-based PBS KIDS Writers Contest into a year-round regional literacy initiative with broad reach and impact. 

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GPB Members Pay it Forward When it Comes to Literacy

Posted by Anna McDonald on

Georgia Public Broadcasting is experimenting with replacing traditional membership premiums with book donations to local literacy organizations on the donor’s behalf. For an annual $120 gift to the station (or a sustaining monthly donation of $10), GPB donates a total of 10 books to children in underserved communities across Georgia in the member’s name. 

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WEDU Celebrates Ten Years of Be More Awards!

Posted by Anna McDonald on

What started out as an engagement vehicle to showcase community achievements that aligned with the values of the WEDU/PBS Be More brand positioning, has evolved into a signature community event and revenue generator for WEDU, with a good portion of the revenue driven by the community’s support of children and young people. 

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KET’s Commitment to Early Education Proves Key in Securing Significant, Long-Term Funding

Posted by Anna McDonald on

KET last year announced $1.14M in grants from the James Graham Brown Foundation and the PNC Foundation, to address urgent needs in early childhood education. The Brown Foundation’s grant is the second-largest private gift in KET’s history. As part of its Grow Up Great initiative, the PNC Foundation invested an additional $325,000. 

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KUED’s PBS KIDS Exploration Corner Boosts Conference Attendance and Engagement

Last Updated by Anna McDonald on

Attendance to the Utah Education Association (UEA) Convention had been on the decline, after the state cut funding for the convention and teachers were no longer paid to attend. So, KUED and UEA teamed up to increase attendance by encouraging teachers, teachers with young children of their own, and families to attend the conference. Three years later, the results are impressive. 

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Leading up to Earth Day 2015, PBS Stations Leverage PBS KIDS PLUM LANDING Resources to Connect Families with Nature -- Online and Outdoors

Posted by Anna McDonald on

As we look towards Earth Day 2015, Vermont PBS and WYES/New Orleans have successfully leveraged digital resources from PLUM LANDING – a STEM-based digital project that uses hands-on science activities, digital badging, and other content to help connect 6- to 9-year-olds to nature –- to engage families and educators in local events and activities built around the STEM curriculum. 

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RMPBS Leverages Education and Production Services to Align Digital Engagement with PBS KIDS Curriculum

Last Updated by Anna McDonald on

Rocky Mountain PBS’ education and production services are proving key components in the station’s ability to leverage PBS KIDS-oriented community partnerships that lead to meaningful engagement with families, educators and funders alike. 

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It’s A Wrap! PBS SoCal’s Unique PBS KIDS Marketing “Vehicle”

Posted by Anna McDonald on

PBS SoCal Education staff was spending so much time in the community that, in November 2014, the station invested in a dedicated vehicle for the department to use. Working with the Marketing department, PBS SoCal Education saw a great opportunity to brand the car and build awareness for PBS SoCal’s presence in the community, and specifically for the station’s commitment to PBS KIDS and education. 

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A Picture is Worth a Thousand Words …of Thanks

Posted by Anna McDonald on

PBS39 leverages its annual Art Contest to help articulate the value of PBS KIDS in the local community via a year-end holiday card, on-air spots and more. 

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How Thomas & Friends Helps One Boy With Autism

Posted by Anna McDonald on

Thomas & Friends traveled to Springfield, MA on October 9 when WGBY hosted "Buen Provecho" at Gerena Community School. With eyes rolling and steam puffing, Thomas charmed fans and was a special delight to one little boy with autism.  As the child waved and talked to Thomas, his mother shared that her son’s therapist used Thomas & Friends materials as motivation when they worked together.

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PBS KIDS and Whole Foods Market Partner To Roll Out Sustainable Toys For Holiday Season

Posted by Anna McDonald on

Building on a shared healthy eating initiative started last year (pbskids.org/healthykids), a new partnership will bring PBS KIDS’ line of educational and earth-friendly toys exclusively to the supermarket’s customers for the holiday season. Gift givers can find the PBS KIDS toy line, including classic wooden toys and soft plush animals, at Whole Foods Markets nationwide. 

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Volunteerism + Fun = Be My Neighbor Day

Posted by Anna McDonald on

On or around Mister Rogers’ March 20 birthday, a partnership between United Way Allegheny County, Fred Rogers Company, and WQED/Pittsburgh helps Fred Rogers’ work and message live on via Be My Neighbor Day. The event offers the chance for neighbors to meet neighbors and promotes a spirit of volunteerism - a natural extension of Fred Rogers’ legacy of neighborliness. 

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