KLRN’s Virtual Classroom Engages Families Beyond Broadcast

Posted by Anna McDonald on

What started as a conversation with an active station Twitter follower -- who also happened to be a homeschooling mom -- has emerged as KLRN's Virtual Classroom, an innovative way for the station to deepen its engagement with local kids, parents and educators in San Antonio, and to expand its education services to a broader audience.

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In Lubbock, Families Come Out for PBS KIDS Summer Safari

Posted by Anna McDonald on

It was all hands on deck for Texas Tech Public Media (KTTZ) this past July, as the station hosted a free PBS KIDS Summer Safari event for the small community of Lubbock, TX. Held at the Science Spectrum-Omni Theatre, a local science museum and education center, the event provided local families with entertainment and PBS KIDS STEM and literacy-based activities.

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Summer Learning Family Fun Day in Mississippi

Posted by Anna McDonald on

Like many other stations across the country, Mississippi Public Broadcasting (MPB) hosted a Summer Learning Family Fun Day on June 20, 2015, National Summer Learning Day. Held at the Jackson Convention Complex, the event focused on engaging the community about the importance of school readiness and continuous summer learning.

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PBS SoCaL Keeps Kids Learning This Summer

Last Updated by Anna McDonald on

PBS SoCaL celebrated National Summer Learning Day on June 20 to build awareness about the need for high-quality resources to reduce the summer learning slide in low-income communities. The station partnered with LA Plaza de Cultura y Artes -- a local Mexican-American museum and cultural center -- and 13 RTL partners to provide access to quality hands-on literacy and STEM learning experiences. 

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In Cleveland, Closed Captioning is an Effective Entry Point for Long-Term PBS KIDS Sponsorship

Last Updated by Anna McDonald on

WVIZ/ideastream® built a sponsorship package around the idea that its closed captioning service is one of the more visible and familiar examples of the station's public service. This positioning captured the attention of a long-term prospect -a children's hospital --that signed on as a sponsor and has renewed for 2 years since.

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At WSKG, Leveraging the PBS KIDS Writers Contest to Engage Major Donors

Posted by Anna McDonald on

Using the PBS KIDS Writers Contest as the focus, WSKG successfully solicited its Leadership Society for additional gifts in support of the station’s commitment to literacy and early education. After some advance work researching and cultivating donor interests, WSKG sent a direct appeal to Leadership Society members which resulted in additional fiscal-year-end funding for the station.

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KIXE’s Kids Club Proves an Effective Corporate Prospecting Vehicle

Posted by Anna McDonald on

KIXE has found a way for its local Kids Club to offer unique value to prospective sponsors and members alike, allowing the Kids Club to not only pay for itself (and then some!), but to also meaningfully engage qualified corporate sponsorship prospects.  

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Kids Compete for STEM Fair Prizes at OETA’s Inaugural PBS KIDS SUMMERFEST

Posted by Anna McDonald on

Over 3,000 people attended OETA’s first annual free PBS KIDS SUMMERFEST last month at the Greenwood Cultural Center in Tulsa. Targeting kids aged 4-8, the six-hour event consisted of 20 learning activity stations, physical activity, a STEM Fair and a day-long concert just for kids.

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Planning Underway for WJCT’s Annual TEACH Conference

Last Updated by Anna McDonald on

WJCT knows that the ability of PBS KIDS to empower children for success in school and in life is strengthened when PBS and its member stations can be proactive in including parents, teachers and caregivers as learning partners. WJCT is planning for its fourth annual TEACH Conference - an event designed to engage, empower and inspire local teachers- scheduled for September 12 in Jacksonville.

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Prairie Public Celebrates Summer Learning & Literacy in Fargo

Last Updated by Anna McDonald on

More than 1,100 families celebrated a day of literacy and learning when Prairie Public joined with community partners, the United Way of Cass-Clay and the Fargo Park District, to host the station’s 12th annual Share A Story event at Rheault Farm on June 6, 2015.

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WVIZ Recognized Nationally for Service to Children

Last Updated by Anna McDonald on

PBS congratulates the dedicated staff of WVIZ / ideastream for its commitment to improving the lives of children in the communities of Northeast Ohio. The station was recently recognized by the National Association of Broadcasters Education Foundation as part of the organization’s annual Celebration of Service to America Awards.  

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Community Partners are Sustaining Donors for KEET’s Early Education Services

Posted by Anna McDonald on

When cuts in state funding threatened the future of KEET's StoryTime community workshops, the station got creative about funding options. With sustainer giving a growing part of public television stations’ membership programs across the country, KEET saw an opportunity to put a twist on sustainer giving and create a special sustainer category for its local workshop beneficiaries.

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KERA’s PBS KIDS Commitment Translates to Grant Funding for Existing Services

Posted by Anna McDonald on

With a consistent daytime PBS KIDS schedule, strong online content, extensive tools and resources for parents and educators, and regular educational outreach services to at-risk families, KERA has successfully positioned itself as a valued, visible go-to resource for all Dallas area families. This steadfast commitment to PBS KIDS has led to several multi-year grants for existing services. 

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For Arizona PBS, El Día de los Niños Gives Back to the Neighborhood

Posted by Anna McDonald on

This year, as one of 10 local PBS stations piloting PBS KIDS’ Be My Neighbor Day, Arizona PBS approached “El Día de los Niños”--an annual celebration emphasizing the importance of literacy for children of all linguistic and cultural backgrounds-- with the theme of “giving back.” 

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Rural SDPB Explores the Outdoors Indoors!

Posted by Anna McDonald on

South Dakota Public Broadcasting is bringing a whole new meaning to PBS KIDS Explore the Outdoors! This Earth Day, employees from the statewide network drove 6 hours across the state to participate in the annual Youth & Family Services Kids Fair in Rapid City. The event attracts over 10,000 people and aligns with SDPB’s mission to meet the needs of families throughout South Dakota. 

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